Thinking Gods
The objective of this case study is to present a financial services website designed to build trust, highlight expertise, and drive client inquiries. The site positions the firm as a leader in niche tax strategies, using clear messaging and data-driven credibility to connect with business owners, real estate investors, and financial professionals.
Client:
Michele Pasquale
My Role:
Senior Designer
Year:
2021
Service Provided:
Product Design, Art Direction
Following the redesign of Meridian’s website, we observed a noticeable uptick in client interest and interaction. The streamlined layout and strategic content placement led to higher page retention, improved lead quality, and increased trust from target audiences—positioning Meridian as a credible authority in niche financial and tax solutions.
